Privacy Statement

Privacy Policy

This privacy policy is for www.bricklanebookshop.co.uk. It is served by Brick Lane Bookshop Ltd, 166 Brick Lane, London, E1 6RU and governs the privacy of its users who choose to use our website, opt into our newsletter, or place orders with us. It explains how we comply with the GDPR (General Data Protection Regulation), the DPA (Data Protection Act) and the PECR (Privacy and Electronic Communications Regulations).

This policy will explain how we process, collect, manage and store your details and how your rights under the GDPR, DPA & PECR are adhered to.

Newsletter

We operate an email newsletter program which we use to inform subscribers about shop news and events. Users can subscribe through an online automated process where they have given their explicit permission. Subscriber personal details are collected, processed, managed and stored in accordance with the regulations named above. Subscribers can unsubscribe at any time through an automated online service.  (The type and content of messages subscribers receive is clearly outlined at the point of subscription.)

Email marketing messages may contain tracking beacons / tracked clickable links or similar server technologies in order to track subscriber activity within email marketing messages. Where used, such marketing messages may record a range of subscriber data relating to engagement (links clicked), geographic, demographics and already stored subscriber data.

Our email newsletter provider is Mailchimp and you can read their privacy policy in their legal section.

Customer Orders

When placing a customer order for a product, we will collect some customer information including name and email address which will only be used to contact the customer with updates on the status of their order. This information is stored securely for use with subsequent orders, and a history of products ordered by each customer will be retained. This order history is not shared with any third parties, and customers can request access to the contact details and order history we hold for them at any time, as well as requesting the erasure of all information held if required.

To request access to or erasure of your customer order information and history, please contact us.

Cookies

We use Google Analytics to better understand how visitors use our website and to do this our site places cookies (small text files) on devices that are used to access it. Cookies will anonymously record information such as a visitor’s location, age group, and gender, as well as the type of device used, which pages were viewed and for how long, inbound referrals (how a visitor reached our website), and links clicked. By clicking ‘Accept’ on the low banner when you visit our site, you agree to the placement of cookies on your device.

Data collected by our website’s cookies are stored for 14 months (Google Analytics’ minimum) and this information is not shared with any other parties during this time. Your web browser should provide you with the controls to manage and delete cookies from your device, please refer to your web browser options for more information.

Read more about how Google Analytics safeguards your data.